The Intangeble Angelo Burrell

FullSizeRender 2Angelo Burrell is a creative individual from South Central, Los Angeles specifically the Crenshaw District. While many innovators come out of this area, not all are Intangeble.

What is your brand and what does the name mean?

My brand is Intangeble Inc. and it means, “nobody can touch you in anything you do, you are a champion.”

 

FullSizeRender 3I was interested to know the backstory behind his brand so I asked, “How long have you had it and what inspired you?”

I started the brand Spring of 2018 and the track team at West La College. The team inspired me because I was only making stuff for myself at first. Big shout out to y’all, I’ll never forget that year. Go Wildcats!

Plenty of people have brands, and clothing lines but the true winners are the owners who know how to market themselves. I wanted to know “how do you let people know about your brand?”

I’m very big with face to face interactions with people but I also promote my brand on Instagram and Twitter. Hopefully, soon I can get a billboard in the District.

I think face to face is an amazing way to market yourself, due to technology we can forget how to engage with actual people. Seeing a picture of an owner and shaking their hand are two completely different experiences. 

IMG-4892.JPGAlthough he has created a vast variety of pieces I asked, “what’s your favorite thing you’ve created?”

My favorite thing I’ve created so far would have to be my “Intangeble Space Crewneck.” I say that because this is the first piece I put loads of creativity and detail into also, every time I wear it gets compliments. It also gets compared to brands like Billionaire Boys Club, which is a brand that is very popular in the city.

What’s the hardest part about owning a brand?

Honestly, the hardest part is that’s I’m a sole owner, no partner, no private investors, none of that. So I’m really taking a journey with Intangeble it’s like my baby. But like Nip said, “it’s a marathon, not a sprint.”

Have you ever felt like you wanted to quit if so why?IMG-5454

All the time, but I remember all that I’ve accomplished already, then I know I can do it. I had my first pop up in Leimert this past summer, and I went through every emotion from making sure I had all of the money to gathering tables, racks, and a Dj. Then, my Dj didn’t have speakers or a mic so I struggled running around town while dealing with performers who were canceling the last minute. But, at the end of the day, I wouldn’t trade those moments for anything because I got through it, and actually made something happen.

Being the only person to run a business can get challenging so I wanted to know “is it difficult to manage Intanagble?

Not yet, I believe when I start growing there will be more things I will have to worry about but now I’m able to keep track of everything. Difficult to me means things are going good. That means everything is running smooth from sales, to shipping, to taxes, and that gives you a sense of I’m doing things right.

IMG-5453What are some of your plans for 2020?

In 2020 l plan to have a collaboration with a big brand, have another pop-up shop, and invite artists to perform local or non-local. I also plan to design my first runway piece meaning, something that I can enter in a fashion competition. I’m a streetwear brand first but I don’t want there to be any limits on what I can do with Intangeble Inc.

Even tho being a business owner can come with obstacles I asked, ” what was something good that came out of being a business owner?”

Yes, being a business owner gives me a reason to converse with anyone. It also allows me the opportunity to create generational wealth for my kids to either continue Intangeble Inc or, one of my other future business plans through the family company Burrell Enterprises. Lastly, being a business owner is dope because I can recognize big companies marketing strategies. I have learned how easy it is to just do something with my life ever since I became a business owner. I recommend everyone to own a business and/or a property.

 

LINKS AND SOCIAL MEDIA 

Intangebleinc.com

Brand Instagram- Intangebleinc

Personal Instagram- Intangebleangelo

Twitter- Opm_Angelo

 

Morehouse College felt the Bern at Bernie Sanders Rally

By: Ariyana Griffin

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Picture by Alton Pitre / Jungletography

The political climate has been hot, especially in Atlanta the past week. Politicians such as Governor Deval Patrick, Elizabeth Warren, and Bernie Sanders, have graced the AUC ( Atlanta University Center, Clark Atlanta University, Spelman College, and Morehouse College). They have high hopes of casting the African American vote, and there is no other place better to come than in the middle of three, honestly, four because I like to include Morris Brown, Historically Black Universities and Colleges. On November 21, 2019 at Morehouse’s Martin Luther King’s Chapel, we especially felt the Bern. Bernie Sanders delivered a Democratic speech to students as well as citizens of the state of Georgia. And, I would like to add, Bernie came out to Pick up the Phone by Travis Scott which was definitely a moment for the culture.   

      This will be Bernie’s second time running, most people were introduced to his campaign in 2016. This time he is working harder than ever, and people are looking for the best candidate which is almost anyone but Trump. Bernie showing his face at an HBCU meant the world to me because often times I feel as if political figures forget about us. We learned back in 2012 that Black votes mean everything because for the first time African Americans voted more than Whites. When we come out and vote we can truly make a change for our culture because we are influential.

        As many know Robert Smith paid off the class of 2018’s student loan debt for Morehouse. This was a historic move because those students will have a great advantage by stepping into life without the hassle of loan debt, something that thousands even millions of students yearn for. Sanders stated, he wants to “make all public colleges and universities tuition-free” and that he wants to “cancel all student debt in this country.” This will allow students all over to feel the same freedom that Morehouse Class of 2018 was granted. He also wants to free HBCUs from debt and add 5 billion in funding to help produce more Black doctors and dentists. 

     

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Picture by Alton Pitre / Jungletography

Bernie stated that there are “40 million people living in poverty,” yet he brings up that “we are living in the wealthiest country in the history of the world.” It is very disheartening that people can go days without shelter, food, and water in America when “ three people own more wealth than the bottom half of America.” So many people in today’s society struggle because they are living paycheck to paycheck simply because that is the only way for the majority to truly survive. He said, “ tell the billionaire class this country belongs to all of us just not the few.” Many know that Bernie comes from a humble past, he is from Brooklyn, New York and lived in rent-controlled housing. He was arrested for fighting housing segregation in Chicago and he knows what it is like to live from check to check. So, as a result, he speaks from experience. 

        1 out of 4 African American males end up in the criminal justice system, mainly because they are faced with poverty and have to find other means to survive. Many inmates cannot afford cash bail, which is a huge reason why they are not free. Bernie promises to end cash bail, as well as end the War on Drugs. He wants to make, “marijuana legal in every state in this country,” he is also going to “expunge the records of those arrested for possession of  marijuana.” Bernie wants to end private prisons and detention centers, as well as focus on funding education instead of private prisons. He pointed out that big companies get to profit off of marijuana sells, yet young Black men rot in a cell for the exact same thing. 

       Often people ignore the Earth and climate change, they believe that Mother Nature can survive anything. Ma is strong but she’s not indestructible. Damage has already been done, so we need to do what we can to repair what we have left. Bernie stated, “ the fossil fuel industry that your short term profits are not more important than the future of this planet.” He wants to transform the global energy system and move it away from fossil fuel. It is time for the President to care about the Earth. We are living on the Earth that our children will be raised on. 

        Some of Bernie’s main points were adding more funding to public schools, as well as raising teachers wages, ending student loan debt, adding more funding to HBCUs, have free healthcare, prison reform, climate change, as well as legalizing marijuana ad exposing the records or those in jail for selling or having it. His points are valid in my opinion, and I can’t wait to see how this election all lays out. No matter who you vote for just make sure YOU VOTE!!!!!

 

Clark Atlanta Students Motivated by Tyler Perry Studios

    It is no secret that Tyler Perry is a man of many talents and skills, truly a media renaissance man. He is a gifted producer, director, actor, screenwriter, playwright, author, songwriter, entrepreneur, and philanthropist. Recently he made history by becoming the first African American to own a fully Black studio lot which is based right in the heart of Atlanta, Georgia. To date films such as Black Panther, Pitch Perfect 3, and his very own Halloween film “Boo!” have been filmed in the Tyler Perry Studios. Mr. Perry has unquestionably come a long way from his first musical which debuted in 1992 , I Know I’ve Been Changed and his first  Madea stage play, I Can Do Bad All By Myself which was shown in 2000. Now he has over forty different films, plays, and shows to his credit.

      Tyler Perry Studios is absolutely stunning and spreads over 330 acres; those same historic acres that used to be the Fort McPherson a confederate Army base, an area that slaves built from the ground up. He has since developed twelve different sound stages which he named after major celebrities such as Oprah, Halle Berry, Spike Lee, to name a few. Currently Will Smith’s Bad Boys III “Bad Boys For Life” and Eddie Murphy’s sequel to Coming to America are being filmed at the Tyler Perry Studios. 

    VO-PRESIDENTIAL-DEBATE-TODAY_WAGAcb3d_146.mxf_00.00.11.18Film students in the AUC ( Atlanta University Center aka Clark Atlanta University, Spelman College, and Morehouse College) were asked, “How do you feel about Tyler Perry’s Studios and how has it motivated you?” Jehan Patterson, a Clark Atlanta University sophomore majoring in Mass Media and Arts with a concentration in Film responded,” I feel it’s the epitome of the table Tyler Perry says he built in Atlanta. A spot for Black people to create is vital in this day and age. Society needs stories and storytellers and perhaps even more so they need Black stories. And the fact that Tyler Perry is giving those opportunities to marginalized Black people is not to be overlooked.” a so stated that it motivated him to create his own industry in Chicago, where Patterson is from. 

          Another student, Gabrielle Morse a sophomore student at Spelman College who is a Documentary Film major said that “ he’s given a lot of Black people a lot of opportunities,  and his studio is very symbolic of what Black people have been able to achieve in America.” She feels as if with his platform he tends to be  “tone deaf to the way Black people, especially Black women, behave and feel. “ However with his influence, status, and power she hopes that he continues to do emaculate work. Morse stated, “It certainly has inspired me to stay connected to my network, as the people around me now are going to be some of the defining people of the 2020’s, and hopefully my colleagues.”

       Tyler Perry is definitely motivating students here in the Atlanta University Center, and of course Black filmmakers all over the world. He has brought the Hollywood feel to Atlanta and has stated several times that he is just getting started. His work ethic is undeniably astonishing, he has been on a roll since he debuted the infamous Madea. Perry has also helped many aspiring actors and actresses such as Tiffany Haddish, Youtube stars such as Derra and Ken, and Instagram sensations such as Yousef Erakat. As he continues to pave the way for African Americans, the community will continue to show love and support.  

Citations

https://thegrapevine.theroot.com/take-a-peek-inside-tyler-perry-studios-the-first-ever-1838841298

https://www.georgiaencyclopedia.org/articles/arts-culture/tyler-perry-b-1969

 

 

Get Beat By Nxe

By: Ariyana Griffin 

B5XzS6Hf.jpg-smallThe Atlanta University Center ( Clark Atlanta University, Spelman College, and Morehouse College) is full of talented individuals! Today I will be introducing an astounding make-up artist by the name of Naomi. We will be getting an inside look of what it takes to work in this industry. Pictures of her work will be through out the article and all of her links will be below. So, make sure you get your next Beat by Nxe!!

What is your name and where are you from?

Naomi Akinpelu or “Omi”and I’m originally from Washington D.C.

How did you get into make up and who inspired you?

I can’t even remember when I first got into makeup since it was such a long time ago. I used to ALWAYS watch makeup tutorials when I was young, before I even had my own makeup, just because it was so intriguing. I would say all the beauty gurus on YouTube really sparked that initial inspiration.

It was no surprise that Youtube played a part in her love for makeup, I feel that is the goto place for makeup, hair, nails, literally everything. We love a good tutorial!!

What was the most difficult thing you’ve experienced while being a make up artist?

The most difficult thing I’ve experienced is probably embracing patience in the realest way possible. I believe I have a lot of talent, but it took me a while to realize that despite that, a steady flow of clients is not always a 100% guaranteed. Initially, that was so unbelievably frustrating. Now, rather than getting upset when I don’t have as many bookings as I would like to have, I constantly prepare myself with practice and building my brand so that when the next client books me, I’m more than ready. Simply waiting for business to come will get you no where, no matter how much talent you might have. I learned that I have to be consistently marketing and enhancing my craft on those off days. The off days were some of the most crucial and impactful moments of my career in doing makeup.

hejBrR2v.jpg-smallHave you ever had an overly difficult client?

Thankfully, no I haven’t had a super difficult client yet. Yes, there have been some that have gotten on my nerves, but I really try to be an understanding and compassionate person, especially when running a business. Customer service is super important to me so I try not to let other’s projections affect what I’m there to do, which is to slay someone’s face as best I can.

When did you start your brand?

officially I started my brand during my first semester of college, which was fall 2018.

Has the AUC helped in anyway with you growing?

Oh my goodness, yes! The AUC can be such supportive community and network when running a business—especially with the power of social media. Most people won’t hesitate to retweet your business, especially when they see the talent and determination you possess. Social media has been such a massive help in building my clientele and platform. Also, people are always recommending me to their friends, which I appreciate SO much. Every single recommendation, follow, or retweet helps me so much and I’m beyond thankful for each and everyone of them.

The AUC is truly one big family we support each other in any way possible. Even if it is a retweet, reposting a flyer, or showing up to an event! We love to see each other win. 

0UhRngmm.jpg-smallWhile doing other people’s makeup are you ever nervous? 

I struggle a lot with anxiety, so yes. In the beginning, I would always be extremely nervous while doing a client’s face, but at the end when they loved my work it all faded away. People’s reactions at the end always calmed my nerves. Now, I don’t get as nervous as I used to. It’s more of an excitement that builds up in anticipation of seeing their reactions.

 

How does doing makeup make you feel in one word?

Inspired.

cE6YDjPm.jpg-smallA lot of people, especially on social media, feel as if wearing make-up is a way of catfishing, or pretending to be some one else. I have always wanted to ask a MUA “what do you say to people who feel makeup is a way to “catfish.”

I don’t think wearing makeup is a way to catfish—of course someone is going to look different without a full face of makeup and lashes! I truly believe makeup enhances one’s own beauty that they already possess.

What is your goal for 2020? 

My main goal is to really build my clientele so it extends beyond the AUC. Eventually I also want to move into a studio off campus. For now though, building my brand, promoting it, and gaining exposure is my main focus.

 

Connect with Beat by NXE 

@beatbynxe – makeup IG

@nxe.xmi – personal IG

@nxeeee – Twitter

Local Brand- RiCHFiTZ LA

IMG_1D910B945C5D-1By: Ariyana Griffin

Los Angeles is known for their trends and impeccable style, and if you’re from there you know you must stay fly! Black owned clothing brands are rising and dominating for the culture one day at a time. It’s so important to support and rock our brother’s and sister’s brands because the world is watching. RiCHFiTZ is a local Los Angeles brand that is on the rise. Make sure you check them out!!!

 

What does RiCHFiTZ LA mean and how did you come up with it?

RiCHFiTZ basically came to me because I wanted to make some merchandise to make people feel rich in their fitz and I wanted it to be an affordable price. The La is because I’m a Leimert park native so I have to represent Los Angeles.

How long have you been growing your business ?

It’s only been 3 months so far.

What was one of the hardest things about starting your business off of the ground ?

Man knowing where to get the clothing, where to find the right product, the right price for product, finding a place to print my clothing, and paying for everything to get done by myself. As I started to venture out and talk to people I found a business partner and high school friend, Emanuel Wyatt, so we are good friends. My other good friend Ralph prints all my clothing now so everything is flowing smooth rite now but it wasn’t easy and I’m still learning everyday.

Did you have like a “I quit” moment and if so whyIMG_D9F1EC8E4D08-1

Yea I did have a moment like that but I’m doing this so my son won’t have to struggle through life. I’m starting a business so that I can make sure my family is straight. I’m going to have my son already an LLC so he wont need for anything he’ll be taken care of.

With so many people starting brands, what do you think helps you stand out?

The fact that I’m not going to give up! I’m the only one to remaking cartoon characters in my section!

Yes, I have a BEBE kids collection and a Sonic collection coming out son. I’m going to do a kids line and I’m going to have scrubs for the doctors, nurses, massage, therapist to look fly at work.

 

Check RiCHFiTZ LA out on social media: 

Instagram- https://www.instagram.com/richfitzla/

Twitter- https://twitter.com/RichfitzLa

 

 

 

Duty to Vote

           As a citizen of the United States of America, when a person turns 18, they have a civic duty to vote, so their voice will not be silenced. This year, as a fresh 18 year old that moved to Atlanta, Georgia to attend the illustrious Clark Atlanta University,  I voted for the first time. Originally from Los Angeles, California, I contemplated if I wanted to register to vote in another state and if it really was the best option for me. However, after being constantly asked at least 10 times a day to register to vote while walking to class, I registered.  Honestly, I did just be left alone and, thought nothing much of it. As the election was slowly but surely arriving my friend started to explain both candidates for governor to me. Immediately, it registered that my vote meant everything to the state of Georgia, and it astonishingly without initially relaxing it meant everything to me.

           On November 6, 2018, I missed two critical classes to stand in a line wrapped around a gym at Morehouse College to vote, but it was well worth the wait. I received a text message from the organization that I registered with telling me to vote at Morehouse College, however when I got to the front of the line, they told me that I was at the wrong location. Not wanting to miss even more class, I then filled out a provisional ballot. I had no idea what the back of the ballot looked like, I just knew who I wanted to vote for as governor. Although the ballot was completely foreign to me, I still felt satisfied I could have my voice heard.

         A day later I was told to call a number to make sure that my vote counted. As a minority, I now understood why voting can be discouraging.  You try to do your civic duty, yet your vote can still be thrown out. You can wait for hours in line to vote and then turned away because your address or signature does not match. With all of our technological advances, voter suppression is still a real factor in life in 2018. It’s also so hard to watch someone who is obviously more suitable than the other candidate not have the results that you hoped so hard for. As an African American it’s so important to get out there and vote no matter how discouraging it may seem because this is a part of our history. Our ancestors fought and died for us to get the chance to cast our ballot so we can be heard. Now more than ever, in the Age of Trump we must stand up and not be suppressed.