Today I introduce the exceptional Mr. Xavier White. He is a Sophomore Psychology major with a minor in Sign Language at Georgia State University in Atlanta, Georgia. He is also the chief executive officer of his astounding clothing brand by the name of NFLluence. This NFL does not stand for the National Football League, to find out more about the brand keep reading! All links and social media handles will be at the bottom make sure to check those out!
I was curious to know how the name NFLuence came about, it is so unique and the play on the words is highly clever! So I asked, “What was the motivation and story behind starting your brand ?”
He stated, “I started a group back in middle school, around 2013, called NFL. The NFL stood for Never Forget Loyalty. I have been standing firm on this acronym ever since! Then I’ll say, about three months ago, I got this urge to want to make clothes and be a fashion designer, but I could not think of a name for the love of my life. Then I thought deeply about my morals and beliefs, and I realized that influencing people is one of my strong suits. So why not influence people on Never Forgetting Loyalty? So I just put what I already stood firmly on with what I’m already good at. That is how I got NFLuence.”
He also said that if he could describe his brand in one word it would be “unique.” I would have to completely agree with this!
Starting a new small business can come with a lot of struggles and obstacles. Although no block in the road is enough to stop Mr. White, I still wanted to know “what has been one of your hardest obstacles you have had to overcome while building NFLuence?”
He said, “I would not say the hardest thing I had to deal with, but one of the toughest things I have had to deal with is my critics. By critics, I am talking about myself, I am my biggest critic. I am an upcoming entrepreneur and I knew that it would not be easy. So every day I just pray over my brand and keep faith.”
I love this answer, it is so positive and it is the attitude you must have to survive in the business world!
Being on a college campus while owning a business can either make or break you depending on what you make it. You may not be able to found on it or you can use the campus as your market ground. I wanted to know how he was getting his brand out there.
White answered, “three weeks ago I came out with wristbands with NFLuence on them and been selling them around campus. I am also apart of organizations on GSU campus such as Black Sophomore Society & Black Student Alliance, and I also promote parties for Kvshtalk. I have been putting the word out through text and posting a lot on my Instagram as well as on my Twitter. Really it just comes down to promoting your self and investing in yourself.”
He also said that the best piece of business advice he has received so far has been to, “be consistent and to trust his gut.”
With 2020 literally around the corner, it is important to think and plan for the future. I wanted to know “what are some of the goals for 2020?”
He answered, “I have more designs coming out on my birthday January 12, 2020 and I also have a big Spring Collection that I’m putting out before Spring Break!”
LINKS AND SOCIAL MEDIA
Website- https://www.etsy.com/shop/NFLuence
Personal Instagram : @zayysmoove
Clothing instagram : @nfluencee
Twitter : @NFLuencee
The Atlanta University Center ( Clark Atlanta University, Spelman College, and Morehouse College) is full of talented individuals! Today I will be introducing an astounding make-up artist by the name of Naomi. We will be getting an inside look of what it takes to work in this industry. Pictures of her work will be through out the article and all of her links will be below. So, make sure you get your next Beat by Nxe!!
Have you ever had an overly difficult client?
While doing other people’s makeup are you ever nervous?
A lot of people, especially on social media, feel as if wearing make-up is a way of catfishing, or pretending to be some one else. I have always wanted to ask a MUA “what do you say to people who feel makeup is a way to “catfish.”

There are a few months left in 2019, so we have to start having 2020 vision already, so I asked:




Who is your inspiration and what artist do you look up to
Who is the GOAT??! Lil Wayne, Drake, or Kanye 

What type of art do you create ?

